At my previous workplace, an interaction design studio in Malmö, we used algorithmic art as a part of our brand: for backgrounds in presentations, on our business cards, etc. It reflect the core of the company really well, since they are a design AND tech company. 'We are a bunch of strong personalities and individuals, but somehow when you zoom out there is still a red thread.'
So I'll take you through a quick design and thinking process of a generative piece of art.
This is something me and my previous colleague Emil made, we call it ’Mountains’. We wanted to combine sharp peaks and blurry areas to make it look a bit like water.
Let’s say we made it to be used as a wallpaper on your phones home screen. It’s good that it doesn’t have to mush distracting details, it makes the apps stand out. Using lot’s of color also shows off the great screen capabilities of our modern day smartphones.
We add on of our dynamic factors to the alorithm, the thing that is going to make it unique. Let’s say that late at night when you haven’t used you phone very frequently, the colors become more calm and soothing.
If you listen to music with high Beats Per Minute, the colors become more intense and the waves grow more aggressive and energetic to match your mood.
When someone calls you, in this case me, the pattern could change with every vibration.